Belazu Ingredient Company
Belazu have been loved and trusted by chefs across the UK’s top kitchens for over 30 years and today the company’s purpose remains the same – to inspire and serve chefs in every kitchen.
When Belazu founder George Bennell tried his first Provençal olive at a French farmer’s market in 1991 and decided to bring them back home, a rich partnership with chefs was born. Ever since, they have been a staple of the most revered restaurants in the UK.
Today, those olives – along with a rich variety of authentic Mediterranean and Middle Eastern ingredients – are available for everyone from home cooks to culinary experts.
We are proud of the long-standing relationships we have built with both our suppliers and customers over the years and the extensive product portfolio we have curated. Now, we’re a staple in both professional and home kitchens throughout the UK, with a 500+ product range of high-quality ingredients that represent the best of the best.
From our premium range of olives, oils, vinegars and pestos to our authentic culinary pastes, our innovation and development team consistently seek out and craft exciting new products with our customers in mind.
Our commitment to excellence means key trends are always at the forefront of our processes, and we’re constantly drawing inspiration from global travel experiences and feeding this into our product development. This very approach has led us to uncover some of our most loved and trusted products, such as our award-winning Rose Harissa, Sour Cherry Molasses, Ve-Du-Ya®, and our signature 1.34 Balsamic Vinegar of Modena, to name a few.
Our principles are as important to us now as they were in 1991:
- WE ARE ALL ABOUT THE FLAVOUR - it's our endless obsession. We're passionate, innovative, hard-working, reliable and precise.
- WE ARE ALWAYS LOOKING TO INSPIRE - we're proud of our extensive knowledge, creativity, and infectious enthusiasm.
- OUR TWIST: AN ADVENTUROUS SPARK - we're bold, rebellious, always searching, full of life and importantly, down to earth.
- THE JOURNEY MATTERS - it's what we are founded on: our care for people, product and the planet goes beyond the journey from farm to table.