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26th August 2022

Heinz launches Battle of the Burger competition

Written by: Edward Waddell
Heinz has launched the Battle of the Burger competition, which offers a £5,000 prize to the restaurant that servers up Britain’s best burger.

Whether it’s a meaty masterpiece or plant-based, chefs can push the boundaries of their creativity to come up with a ‘unique and delicious’ menu item that uses at least one Heinz sauce in its original form.

Entries will be judged on overall appearance, creativity and quality, with the winning restaurant receiving a marketing support package to the value of £5,000 to run their burger special as a limited time offer with the brand.

Charlotte Crane, junior brand manager at Kraft Heinz Foodservice, said: “The UK is a nation of burger lovers, eating 2.5 billion burgers per year. And we all know that key to a burger’s success is that final flourish of sauce.

“We wanted to encourage independent burger restaurants to get creative with this winning yet versatile combination. It is an opportunity for chefs to showcase their flair with flavour using the nation’s best-loved sauces from Heinz.

“Whether it’s our classic Heinz Tomato Ketchup, Heinz [Seriously] Good Mayonnaise or one of our more adventurous members of the Heinz sauce portfolio, like Heinz Smokey Baconnaise, we’re excited to see what our country’s talented kitchens cook-up.”

Independent restaurants who want to be in the running need to register their interest via email before Monday 5th September. Each will receive a Heinz Starter Pack featuring a selection of six Heinz sauces and to help inspire their burger special.

Terms and Conditions are available here: