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28th February 2020

Brits define what makes a real pie in new survey

Written by: Carmella.Haswell
Pukka Pies research on 2,000 British adults has found out what makes a pie, as National Pie Week approaches.

According to the Pukka Pies research four in ten people (42%) said pies were a Great British institution, so it was important for 71% of the public to declare, that sticking pastry on top of meat or veg does not make a pie. 

Over half (60%) of adults believe minced meat dishes topped with mash potato, such as shepard’s or cottage pie should not be labelled a pie. 

Steak and ale pie was voted as the most popular filling with 42% of the vote. Pork pies were the runner up (41%) with plain steak as a close third (37%). 

Rachel Cranston, head of marketing at Pukka who commissioned the poll, said: “We have been making and baking pies for over 55 years and always strive to give the Great British public what they want.

“This is why we’ve launched our poll, to find out what makes the people of Britain tick, as well as put an end to the ‘what defines a pie’ debate in time for British Pie Week.”

The research was conducted through an online polling firm Ginger Research, which also found gravy was the number one sauce to pour over pastry, with 56% of the vote. 

Top ten favourite pies according to Brits include:

1. Steak and ale                              42%

2. Pork                                              41%

3. Steak                                            37%

4. Chicken and mushroom             36%

5. Vegetable                                     35%

6. Balti                                               34%

7. Steak and kidney                        33%

8. Cheese and onion                      32%

9. Tikka masala                                31%

10. Beef and onion                           30%