From May, customers will be able to collect points with catering packs carrying the Kenco Rewards Club logo by registering at www.mykenco.com/professional.

Each item from the reward range has been chosen with the environment in mind, including an Eco Kettle, Jamie Oliver Recycled Glasses and Jamie Oliver Herb Pots, with more new rewards being added soon.

Customers can also convert their points into a cash donation to Macmillan Cancer Support. The Kenco Rewards Club will soon be introducing more collect and give projects for businesses and caterers to convert their points to support more great causes.

To redeem their points, loyal Kenco customers will need to register at www.mykenco.com/professional and enter the code on each promotional pack of Kenco they purchase to build up points for their chosen rewards.

 Jodie Lane, marketing manager at Kenco Professional commented: “At Kenco, we’re constantly committed to finding ways to make a difference.  The Kenco Rewards Club is all about rewarding our loyal customers – you can choose whether you collect for your business, collect for yourself or give something back.”

Rewards codes will be available on all catering tins and eco-refill packs of Kenco Smooth, Kenco Rich, Kenco Decaff and new Kenco Millicano.