Arla Pro, as part of Arla Foods's ‘Good Growth Strategy’, brings together brands such as Lurpak, Anchor and Castello with a new back of house range.

Jonathan Dixon, Arla Pro vice president, said: “We have spent the last few months working with some great operators and the Craft Guild of Chefs to test the functionality and performance our of products and the feedback has been fantastic.

“Dairy plays such an important part in British menus that chefs need to trust that products are consistent every time and deliver on taste and quality whilst staying great value for money.”

Under the new division, Arla will launch new brands into the foodservice industry from January 2018, including a full range of mozzarella consisting of diced, sliced & grated.

“The Arla Pro range of brands, products and solutions com-bines the best of natural dairy with foodservice expertise and innovation,” added Dixon.

“With operators and consumers demanding greater knowledge and traceability of where their food comes from, we strongly believe that combining fantastic natural dairy products with the fact that we are a farmer-owned business is a winning combination.”

The ‘Dinerama’ street food event in east London gave the company the opportunity to announce the launch and showcase some of its milk, butter, cream and cheese products.

Leeds-based Arla Foods UK, is owned by its Danish parent company, Arla Foods, and is the UK's largest dairy company with a turnover of £2.9 billion.