Endorsed products

KNORR stock reduction gets stamp of approval
Company: 
KNORR stocks

KNORR, the number one brand for chefs, from Unilever Foodsolutions, has obtained another Craft Guild of Chefs product endorsement, for its KNORR Stock Reduction range – also endorsed by legendary chef, Marco Pierre White.

Marco has developed a range of recipes using KNORR Stock Reduction, and comments: “You would be mad to make 
stock from scratch for large 
banqueting occasions when you 
have KNORR Stock Reduction”.

The Craft Guild’s panel of chefs who tested the range, unanimously agreed that they found the products very easy to use, authentic and close to scratch made, whilst being suitable to their everyday needs as chefs. They found that the stock reduction was most suitable for making soups, sauces and risottos.

Made from carefully selected quality ingredients, KNORR Stock Reduction contains reduced meat stock or vegetable juice to create a homemade-style jelly product that spoons easily, dissolving quickly into boiling water or straight to the pan. Available in Beef, Chicken and Vegetable varieties, KNORR Stock Reduction achieves the closest taste, look and aroma to scratch-made stock in a KNORR Bouillon.

The KNORR Stock Reduction range offer chefs the following added benefits

  • Meets UK Food Standards Agency 2010 Salt Reduction Targets
  • No added MSG
  • No artificial colours, flavours or preservatives
  • Delicious aroma with no need for additional colorants and flavourings
  • Suitable for a gluten-free diet
  • Suitable for a lactose-free diet
  • No hydrogenated oils
  • Nine months shelf life unopened, three months refrigerated once opened
  • 2 x 800g case size

For further information about the new KNORR Stock Reduction and other KNORR products, please contact the Unilever Foodsolutions careline on 0800 783 3728 (calls may be recorded) or visit www.unileverfoodsolutions.co.uk.

Premium collection of freeze dried herbs
Company: 
McCormick

The premium collection of freeze dried herbs under the Schwartz for Chef brand from McCormick passed the Guild’s “Fit for Purpose and Quality Assurance” assessment. It says its five varieties of specially selected herbs, freeze dried for a superior strength of flavour and a bright appearance, are the closest alternative to fresh herbs and only a small amount is required to deliver maximum flavour. Tried and tested by Craft Guild chefs, the products give improved visual appearance, better shape and texture than regular dried herbs, and when added to liquids such as soups and sauces they rehydrate instantly.

Commercial director James Millward adds: “We are delighted to have achieved this endorsement as it validates the high quality of our products. For too long there has been a misunderstanding about dried herbs and we are keen to engage with chefs to demonstrate how valuable they can be in any kitchen.” All the company’s herbs and spices are heat treated for microbiological safety, making them safe to use even without cooking, and come with full traceability.

CookTek induction units
Company: 
MCS Technical products

All of MCS Technical Product’s CookTek induction units have been approved by the Guild. These can be built in, free standing and drop in induction units. Managing director Steve Snow says that to gain a pass by the Guild you have to get at least a grade C. “We got an A and only one other product has ever achieved that, and that was a food product.”

Three chefs tested the equipment for ease of use, cleanability, mobility, power and controllability, and appearance, and thought the manual was very good. Temperature holding capabilities got high marks as well as the three years labour and warranty, adds Snow.

Millac Gold and Roselle Supreme are ‘cream of the crop’
Company: 
Pritchitts

Millac Gold and Roselle Supreme have become the first cream alternatives to be awarded the highly acclaimed Craft Guild of Chefs Product Endorsement. Both products were tried and tested extensively against the Guild’s strict criteria and achieved ‘an extremely high grading’.

Simon Muschamp, Head of Marketing at Pritchitts, comments, “We pride ourselves on technical excellence and have been leading the market for 25 years, bringing cost effective, time saving solutions to kitchens, across all sectors. To be awarded the Craft Guild of Chefs’ Endorsement is testament to the high quality of our products and we are delighted with this achievement.”

Cyrus Todiwala MBE, Proprietor and Executive Chef of Café Spice Namasté, and a long time user of Millac Gold, adds, “We use Millac Gold in our kitchens because it offers convenience without compromising on taste and it performs better than dairy cream, adding to the balance of flavours that we strive to achieve.”

To find out more about Pritchitts’ range of products and for some great recipe ideas, visit www.pritchitts.com

Pritchitts’ Millac dairy whipping cream
Company: 
Pritchitts

Pritchitts’ Millac dairy whipping cream was its fourth product as well to tick all the boxes. When tested the comments included: “the taste is clean and fresh”; “when pouring into hot sauce, it doesn’t separate or compromise the taste”; “having an ambient product to store would free up fridge space and reduce ordering”.

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